5 Link building tips to increase your search engine rankings


Links control the web. Relationships are the basis of search engine rankings; more links equal more traffic.

I have observed that link building is one of the most solid Search Engine Optimisation factors that are not always easy to game due to the work it takes to get them. It is also important to note that the authority of a link matters even more than the quantity.

Below are 5 solid link building tips to significantly increase your search engine rankings.

1. Directory Submission 

Directory links are among the most natural links a webmaster can get. Although many webmasters say directory links are no longer useful, I have personally used only directory links to increase search engine traffic and even Google PageRank 3 for a website I maintain.

Submitting your website to high-quality directories will help you increase your site's search engine rank and authority. It is also essential to know that you might not see instant results, but directory links are one of the best and most comfortable types of relationships you can get. Search engines don’t easily rank websites because lots of people try to spam the search engines, so it takes weeks and sometimes months to rank sites.

2. Article Marketing

 Using article marketing to get backlinks to your blog or website is a little bit tedious but if correctly used can bring about excellent results.

You must write great high quality, keyword-targeted articles because this helps other webmasters using article directories as their article source to easily find your items. If your article has the right keywords, they will quickly see you, and if your article is good enough, they will use your material on their blog, eventually increasing your backlinks. Using anchor text keywords at least once in your article and even in your author bio is also essential. Using your anchor text will also help you get additional backlinks because some webmasters will just scrape your material without giving you credit but your backlink in the middle of the article will still be there.

3. Press Releases: 

Using Press releases is an effective way of getting links to your website. If appropriately written, press releases can go viral; there have been cases of press releases being picked up by news websites, which means more traffic and backlinks for you.

When writing press releases, it is essential to make sure they are newsworthy and compelling. Try submitting them to press release websites and as many editors as possible.

4. Contests: 

Website contests are excellent ways to get backlinks to your website or blog. Depending on how they are done, games can be an effective way to get traffic to your blog. Some people prefer to do their contests through Twitter, but to get backlinks, you will have to tell all your participants to write about your game and link back to your blog, which means you get more backlinks. When holding contests, giving out great prizes is essential because this will make people join your battle.

5. Social Bookmarks: 

Social bookmarking sites such as Digg, Reddit, and StumbleUpon can be an excellent way to get backlinks to your blog; they also make it fast and easy for search engines to index your blog. Try as much as possible to submit your blog and always provide your latest posts to top social bookmarking sites; if done correctly, your job can go viral, thereby leading to thousands of visitors to your blog on a single day but if your post does not go viral, that single link you get has a long way to help your website.

It is also important to use tags when submitting your posts to social bookmarking sites. Some tag pages on social bookmarking sites have PageRank, which in turn flows to your website.

Links control the web; leaving link building out of your website/blog’s schedule can hurt you in the long run. The above are 5 great ways to get quality, long-lasting backlinks to your website or blog.

Post a Comment

0 Comments